{"product_id":"1-76-bmc-mobile-unit-coca-cola","title":"1\/76 BMC Mobile Unit Coca Cola","description":"\u003cp\u003e\u003cb\u003e1\/76 BMC Mobile Unit Coca Cola\u003c\/b\u003e by Oxford delivers vintage advertising appeal for diecast collectors and 00-gauge scenery builders.\u003c\/p\u003e\n\n\u003cb\u003eFeaturing:\u003c\/b\u003e\n\n\u003cul\u003e \u003cli\u003e\n\u003cb\u003eDiecast body with distinctive mobile unit design\u003c\/b\u003e: boxy shape with rounded cab and bold panel lines\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eFactory-finished Coca-Cola livery\u003c\/b\u003e: bright red base with period-style white script and bottle imagery\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eDetailed trim and roof features\u003c\/b\u003e: includes clear windows, front grille, and realistic rear panel layout\u003c\/li\u003e \u003c\/ul\u003e\n\n\u003cb\u003eModel Dimensions (Approximate):\u003c\/b\u003e\n\n\u003cul\u003e \u003cli\u003e\n\u003cb\u003eLength:\u003c\/b\u003e 6.3 cm\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eWidth:\u003c\/b\u003e 2.4 cm\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eHeight:\u003c\/b\u003e 2.8 cm\u003c\/li\u003e \u003c\/ul\u003e\n\n\u003cb\u003eTechnical Specifications:\u003c\/b\u003e\n\n\u003cul\u003e \u003cli\u003e\n\u003cb\u003eScale:\u003c\/b\u003e 1:76\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eManufacturer:\u003c\/b\u003e Oxford Diecast\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eModel:\u003c\/b\u003e BMC Mobile Unit Coca Cola\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eColour:\u003c\/b\u003e Coca-Cola Red with White Graphics\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eMaterial:\u003c\/b\u003e Diecast metal with plastic detailing\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003ePaint and glue:\u003c\/b\u003e Not required\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eAssembly:\u003c\/b\u003e None required\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003ePerfect for Coca-Cola fans, advertising vehicle collectors, and retro display setups, backed by Hobbyco’s trusted service and fast shipping.\u003c\/p\u003e\n\n\u003cb\u003eWhy this car matters\u003c\/b\u003e\n\n\u003cp\u003eThe BMC Mobile Unit was a staple of promotional campaigns in the 1950s and 60s, used by companies to showcase their products directly to the public. Coca-Cola often customised these vehicles with vibrant graphics to support local events, store activations, and roadside engagement.\u003c\/p\u003e \u003cp\u003eThis version captures that energy with bold red bodywork and iconic Coca-Cola branding, including classic script and imagery. It reflects a time when mobile marketing met classic British utility vehicles—making it a nostalgic centrepiece for any era-themed collection.\u003c\/p\u003e\n\n\u003cb\u003eHow to use it\u003c\/b\u003e\n\n\u003cp\u003eDisplay it in a mid-century street scene, alongside vintage advertising signs, or as part of a branded showcase. No glue or tools required—ready to go straight from the box.\u003c\/p\u003e \u003cp\u003eThis is a diecast model. It is fragile and not recommended for children.\u003c\/p\u003e","brand":"Oxford","offers":[{"title":"Default Title","offer_id":44791816814748,"sku":"76BMC005CC","price":38.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0585\/9095\/3628\/files\/76BMC005CC-1.webp?v=1741191849","url":"https:\/\/www.hobbyco.com.au\/products\/1-76-bmc-mobile-unit-coca-cola","provider":"Hobbyco","version":"1.0","type":"link"}